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Marketing Account Manager

Company: Marketopia
Location: Pinellas Park
Posted on: November 12, 2021

Job Description:

Marketopia is the nation's premier marketing and lead generation agency for the IT channel. We offer a fast, fun, collaborative environment, a Florida-casual dress code, and First Friday celebrations that include live music, great eats, and loads of laughs.We even have a company mascot - Duke, the world's greatest golden Labrador and an office regular.This role will be responsible for managing the relationship and marketing strategy for some of the firm's largest and most successful clients. The Account Manager/Client Success Coaches act as their Outsourced Marketing Manager and Success Coach architecting marketing strategies that produce the leads needed to achieve their sales goals. Additionally, this role resolves customer questions and offers marketing and lead generation strategies to drive their company revenue.This position is a mid-level role within the organization reporting directly to the Client Success Manager. This role manages the marketing strategy for up to 45 small to large IT/ERP Consulting firms and is responsible for ensuring client success through superb customer services and by selling marketing and lead generation services that help them succeed.Responsibilities

  • Manage up to 45 Accounts - Designing, Selling, and Managing Marketing & Demand Generation Solutions
  • Present and sell company products and services to existing customers
  • Responsible for an annual marketing plan and strategy.
  • Responsible for monthly marketing updates.
  • Reach agreed upon sales targets
  • Ensure client satisfaction with regard to areas of opportunities or client needs
  • Experience and ability to work in salesforce and HubSpot
  • Any other duties as assignedCompetencies
    • Client facing meetings in-person or over video conference
    • Updating CRM with detailed notes about client conversations
    • Sales presentations to clients regarding applicable cross-sell opportunities
    • Onboarding meetings with customers
    • Creating Annual Marketing Plans
    • Ongoing training to increase knowledge in marketing and sales
    • Attend events to develop professional knowledge.
    • Contact current or potential customers to promote products or services.
    • Deliver promotional presentations to current or prospective customers.
    • Demonstrate products to consumers.
    • Develop proposals for current or prospective customers.
    • Discuss design or technical features of products or services with technical personnel.
    • Explain financial information to customers.
    • Explain technical product or service information to customers.
    • Gather customer or product information to determine customer needs.
    • Maintain records of sales or other business transactions.
    • Prepare sales or other contracts.
    • Recommend products or services to customers.
    • Sell products or services.Required education and experience
      • At least 2+ years of experience; BS/BA in Business or relevant field is preferred
      • 2-5 Years' experience in Account Management Success or similar position required
      • Experience with Marketing IT Products and Services Highly Desired
      • Previous experience in marketing, sales, or other related fields required
      • Familiarity with CRM platforms; preferably Salesforce and/or Hubspot
      • Ability to build rapport with clients
      • Strong negotiation skills
      • Deadline and detail-oriented
      • Organizational Skills
      • Ability to work and collaborate in a team setting
      • Outgoing and positive personality
      • Conference networking, tradeshow experience
      • Aptitude to generating excitement in prospects to encourage them to invest in their own success.
      • Ability to work independently while collaborating with peers and management to achieve goals
      • Strong salesmanship qualities
      • Strong writing skills and experience creating sales proposals
      • Strong knowledge of marketing
      • Knowledge of marketing and creative services
      • Ability to prioritize and multitask Positive and professional demeanor
      • Intermediate computer skills a must (Microsoft Office 365, web browsing, researching)
      • Strong sense of personal integrity and a high degree of personal responsibility/accountability
      • Comfort with multiple, shifting priorities and short deadlines
      • The ability to work closely and easily with a diverse team
      • Team player that has fun on the job while getting a lot done
      • Mac user is essential
      • Critical thinker and problem-solving skills
      • Experience closing long term, high dollar contractsPreferred Education and Experience
        • BS/BA in Business or relevant field is preferred
        • Lead generation
        • Managing a tradeshow booth
        • Networking at ConferencesAdditional eligibility requirements
        • Must possess the ability to prioritize work and meet deadlines
        • Must be a self-starter
        • Must be able to multi-task and work in a dynamic, fast-paced environmentBenefits
          • Medical, Dental, Vision, and Life Insurance
          • Short and Long-Term Disability
          • Paid Time Off/Holiday Pay/ Paid Give Back Day
          • 401(k) Plan with Company Matching Opportunities
          • First Friday CelebrationsWe are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Keywords: Marketopia, Pinellas Park , Marketing Account Manager, Executive , Pinellas Park, Florida

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